Monday, August 13, 2012
theparisreview: Is there a font that inclines us to believe that a sentence that’s set in it is true? Communication Arts’ Michael Bierut on Errol Morris’s typography trick quiz and how Baskerville is the typeface of truth. When I started printing my own handouts I was conscious of selecting a legible font for the elderly. I thought of the Arial font in eye charts used by Optometrists and why they use them. After comparing standard fonts it was my opinion that Georgia had easily discernible differences between letters (e.g., g and q; i and l)

theparisreview:

Is there a font that inclines us to believe that a sentence that’s set in it is true?

Communication Arts’ Michael Bierut on Errol Morris’s typography trick quiz and how Baskerville is the typeface of truth.

When I started printing my own handouts I was conscious of selecting a legible font for the elderly. I thought of the Arial font in eye charts used by Optometrists and why they use them. After comparing standard fonts it was my opinion that Georgia had easily discernible differences between letters (e.g., g and q; i and l)

Posted at 10:06 PM 58 notes Reblogged from thepenguinpress

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    When I started printing my own handouts I was conscious of selecting a legible font for the elderly. I thought of the...
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    i give a fuck about the article. i’m reblogging for the 1662 BCP title page. (yeah i know, printed by baskerville in...
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    Interesting… I’m using Baskerville in my personal branding logo. This takes the meaning of my branding to a whole new,...
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